Protecting friendships

The brief was to create a campaign for the new Amazon Kindle Paperwhite focusing on it’s killer feature: water resistance.

Partner in crime: Marlene Fournaise

School assignment, 2020

Insight

A good book and a cup of coffee are perfect together 

but liquid and paper can become the biggest enemies

With a Kindle Paperwhite you don’t have to worry about ruining a good moment between friends.

Posters

We also created a poster series that visualizes a book lover’s worst nightmare.