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De Danske Danseskoler
Corporate visual identity
Bachelor’s project, 2021
De Danske Danseskoler (DDD) is the biggest professional association for self employed dance teachers in Denmark.
Members are proud, as membership of the association becomes a verification of danceteatchers’ competencies and passion.
Rebranding
The goal is to strengthen til association’s brand and showcase their position as the biggest dance federation in Denmark.
Assosiation hierarchy
An recurring problem was that many misinterpreted the association as a dance school. The new logo distinguishes DDD from members’ dance schools and fits in better with other national dance associations.
